Trussmatic Appoints Bliss & Reels as Exclusive Distributor in Australia and New Zealand

Trussmatic, a globally renowned manufacturer of fully automated roof truss production lines, is proud to announce its new partnership with Bliss & Reels, a leading supplier of industrial machinery and automation solutions in Australia and New Zealand. This strategic agreement establishes Bliss & Reels as the exclusive distributor of Trussmatic’s advanced production lines across the region, strengthening Trussmatic’s presence in the market and enabling the delivery of cutting-edge industrial solutions to local manufacturers. 

This announcement follows Trussmatic’s successful entry into the Australian market, marked by the delivery of the company’s 17th production line—and the first in Australia—to a leading truss manufacturing company. The state-of-the-art production line, engineered and produced primarily in Finland, was commissioned and started-up in the third quarter of 2024. This milestone highlights Trussmatic’s growth strategy outside its US-based home market, where it has already delivered 15 fully automated roof truss production lines since 2017.

 

A New Era for the Construction Industry in Australia and New Zealand

This partnership brings Trussmatic’s world-class roof truss production technology to Australia and New Zealand, allowing local manufacturers to access cutting-edge automation solutions tailored to the unique needs of the construction industry in the region.

Founded in 1948, Bliss & Reels has been a trusted name in the supply of industrial machinery and automation technology across various industries, including construction, manufacturing, and infrastructure. Headquartered in Melbourne, Bliss & Reels is dedicated to delivering tailored solutions, exceptional customer service, and advanced technologies to meet the evolving needs of its clients. With a deep commitment to innovation and sustainability, Bliss & Reels has continually enhanced industrial efficiency and productivity throughout its decades of operation.

Trussmatic, headquartered in Lahti, Finland, is a global leader in fully automated roof truss production systems. Since its inception, Trussmatic has revolutionized the building component industry with its precision-engineered machinery designed to maximize efficiency, accuracy, and profitability. Leveraging state-of-the-art technology, Trussmatic’s systems provide end-to-end automation, enabling manufacturers to meet growing demands for high-quality roof trusses while minimizing waste and labor costs.

Martin Kesselring, Managing Director of Bliss & Reels Pty. Ltd., commented: “We are thrilled to join forces with Trussmatic, a company that shares our passion for innovation and commitment to delivering exceptional solutions. The addition of Trussmatic’s state-of-the-art roof truss production lines to our portfolio will empower our customers to achieve new levels of efficiency, precision, and profitability. This partnership underscores our mission to bring the best global technologies to Australia and New Zealand.”

Janne Leinonen, CEO of Trussmatic, said: “Partnering with Bliss & Reels marks a significant milestone for Trussmatic as we are expanding our footprint further in the Australian and New Zealand markets. With Bliss & Reels’ decades of experience and unmatched reputation in industrial solutions, we are confident this collaboration will enable us to provide unparalleled value to manufacturers in the region. Together, we aim to transform the way roof trusses are produced, setting new standards in efficiency and quality.”

 

Contact Information

For more information about this partnership or Trussmatic’s roof truss production lines, please contact:

Trussmatic Oy

Phone: +358 50 332 4123

Email: janne.leinonen@trussmatic.com

Website: www.trussmatic.com

 

Bliss & Reels Pty. Ltd

Phone: +61 3 9850-6666

Email: sales@blissandreels.com.au or Stefan.r@blissandreels.com.au

Website: www.blissandreels.com.au

 

About Bliss & Reels Pty Ltd

Bliss & Reels is a leading supplier of industrial machinery and automation solutions, focused on supplying and servicing world leading plant and equipment to a range of industries in Australia and New Zealand.

 

About Trussmatic

Trussmatic is a Finnish company specializing in fully automated roof truss production systems, leveraging advanced technology to enhance efficiency and precision in the building component industry.